Every week we receive messages from people who are frustrated in their attempts to go Borderless. Some of the reasons are substantive, but others are psychological. Enter Pavlok, a wristband that helps people break bad behaviors through “zaptic feedback.”

In this week’s episode we talk with Pavlok’s creator, Maneesh Sethi. Even though he authored an international best-seller at 14 and went on to accomplish remarkable things, he was frustrated by his level of productivity–until he hired a woman to sit in his office and slap him in the face every time he went on Facebook. His productivity soared and the idea for Pavlok was born!

Show Notes:

Maneesh’s bio (1:10)
Explanation of Pavlok from website (1:50)
Why I Hired a Girl of Craigslist to Slap Me… (3:19)
How this led to a business (5:39)
From operant to classical conditioning: aversion therapy (7:02)
Uses for Pavlok (9:01)
How Jonathan can use Pavlok for procrastination (10:19)
How is Pavlok performing? (12:10)
Maneesh’s struggle to finish projects (13:54)
Impostor syndrome leads to study of personality typing (15:06)
Success: identifying strengths and partnering with others (16:35)
The Art of Speed-Reading People, Myers-Briggs & Enneagram (17:22)
Maneesh tests Jonathan (19:12)
Jonathan’s vs. James’ types identified (22:20)
Fresh market: Amazon FBA (23:13)
Present glut of content & need for products (24:06)
Brother Ramit Sethi’s site: I Will Teach You to Be Rich.com (25:37)
Maneesh’s best advice (26:13)
Maneesh tests James (27:37)
How Maneesh has done so many things (30:20)
Exercising the Idea Muscle (32:45)
Things not to use Pavlok for (36:05)
Jonathan zaps himself (37:10)
www.buy.pavlok.com w/Discount Code “Borderless” for 15% off (37:34)
The Condescending Group ad (38:25)
Borderless Society (45:54)

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